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![](/web/20060223132703im_/http://www.media-awareness.ca/images/spc.gif) ![Logo - Winter Olympics in Torino/Turin 2006](/web/20060223132703im_/http://www.media-awareness.ca/english/teachers/images/torino2006.jpg) | A Gold Medal is Worth its Weight in Endorsements | Friday February 10th marks the beginning of the 2006 Winter Olympics. A Gold Medal is Worth its Weight in Endorsements teachable moment looks at the significant impact of endorsements for Olympic Athletes competing in Torino/Turin, Italy.
A Gold Medal is Worth its Weight in Endorsements
| ![](/web/20060223132703im_/http://www.media-awareness.ca/english/teachers/images/media_literacy_index.jpg) | Media Literacy: What is it? Why teach it? | In this section, you can find out what media education is all about, why media literacy and Web literacy are essential life skills for today's young people, and how you can begin to help students think critically about the media. There are also useful quotes and articles by media education experts. more | ![](/web/20060223132703im_/http://www.media-awareness.ca/english/teachers/images/med_ed_index.jpg) | Media Education in Canada | Learning outcomes for media literacy are now included in curricula across Canada. Want to know the curricular outcomes for media literacy in your province? Looking for lessons that support these outcomes? This national overview puts Canadian media education into perspective. more | ![](/web/20060223132703im_/http://www.media-awareness.ca/english/teachers/images/wa_teachers_index.jpg) | Web Awareness for Teachers | Forty percent of Canadian kids and teens regularly use the Internet at school. Are we prepared? This section offers resources to help teachers develop the skills needed by young people to become safe, wise and responsible Internet users. Includes materials for online safety and responsible Internet use, online marketing to kids, privacy issues and authenticating online information. more | ![](/web/20060223132703im_/http://www.media-awareness.ca/english/teachers/images/can_resources_index.jpg) | Lessons and Resources for Media Education | This section acts as a guide to essential Canadian resources for media educators, including: MNet’s Lesson Library, an extensive database of elementary and secondary media education lessons; Barry’s Bulletin, a regular media education feature; Canadian Resources for Media Education, a multimedia library of the best Canadian books, videos and teaching kits; and MNet's picks, selected media education resources from around the world. more | ![](/web/20060223132703im_/http://www.media-awareness.ca/english/teachers/images/76208869.gif) |
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