Smart and Caring
9 a.m.
Conference Opening
9:05 a.m.
Speech by Governor General David Johnston
9:10 a.m.
Introduction by Moderator Tim Brodhead, Former President and CEO of The J. W. McConnell Family Foundation
9:15 a.m.
State of the Nation on Giving
Panellists: Marina Glogovac, President and CEO, CanadaHelps Nicole Nakoneshny, Vice President, KCI – Ketchum Canada Lili-Anna Pereša, President and Executive Director, Centraide of Greater Montréal Conrad Sauvé, President and CEO, Canadian Red Cross
10:30 a.m.
Millennials, Values and Giving Behaviour Panellists: Ilona Dougherty, Managing Director, Youth & Innovation Research Project, University of Waterloo Kirk Kristofferson, Assistant Professor, Marketing, Arizona State University Krishan Mehta, Executive Director, Campaign, Ryerson University Sarah Roberton, Senior Research Associate, Environics Research Group
11:30 a.m.
The Journey of My Giving Moment: A Social Marketing Campaign Governor General David Johnston Annabelle Cloutier, Director of Communications and Public Affairs, Office of the Secretary to the Governor General
12:30 p.m.
The Personal Philanthropy Project: The Untapped Potential of Affluent Canadians Speakers: Michèle Benoit, Manager of the Personal Philanthropy Project, IMAGINE Canada Bruce MacDonald, President and CEO, IMAGINE Canada Mike Pedersen, Group Head U.S. Banking, TD Bank Group and Board of Directors, IMAGINE Canada
12:45 p.m.
Launch of Giving Behaviour Project Scott Haldane, President and CEO, Rideau Hall Foundation Teresa Marques, Director of Strategic Partnerships, Rideau Hall Foundation
1 p.m.
Workshop: Behavioural Insights & Giving Elspeth Kirkman, Head of Behavioural Insights Team (BIT) North America Michael Sanders, Chief Scientist and Head of Research, Evaluation and Social Action, BIT
3:25 p.m.
Conference Closing Remarks by Moderator Tim Brodhead