Services and information
Marketing basics
Brush up on key marketing concepts, learn how to develop a marketing plan, and assess strategic marketing options for your company.
Promoting and advertising your business
Learn how to use advertising and other promotional techniques effectively.
Sales and customer relationship management
Looking to increase your sales and manage relationships with your customers and the public? Learn how with these useful resources.
Developing your website
Learn how to create a website so you can attract more customers to your business.
Online sales
Learn how to set up a secure payment system for your online sales.
Doing business with government
Selling to the federal government, selling to other governments, buying from the government.
Performing arts services or sponsorship at Capital events
The Department of Canadian Heritage contracts services with performing artists and also offers sponsorship and Capital attraction advertising opportunities.
Canada Brand
Branding strategy and tools to differentiate your Canadian food products from the competition.
Advertising and competition rules
Fair competition is good for both consumers and businesses. Learn about ensuring truth in advertising, investigation of cartels, preventing abuse of market power, reviewing mergers, ensuring corporate compliance, and regulating promotional contests.
Phasing out the penny
Find out about the phasing out of the penny in Canada and what it means for your business.
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